Bois-des-Filion, May 31, 2021 – Club Piscine Super Fitness was honored to participate in the 34th Opération Enfant Soleil Telethon, which took place on Sunday, May 30, on TVA. During this telethon, the company was delighted to present a record-breaking donation of $100,000, also marking 10 years of partnership with the cause. Thanks to numerous initiatives implemented by its 42 franchised stores and head office, the company was able to reach its initial goal for this 10th anniversary.
Initiatives
To contribute the largest amount ever raised in the company’s history, Club Piscine Super Fitness worked tirelessly throughout the year by taking part in a variety of fundraising initiatives. Among them was the annual “Smile Chlorine” promotion, through which $0.50 is donated for every 15 kg Club Piscine chlorine bucket sold. For the very first time, the company also participated in the Maison Enfant Soleil Bonneville Lottery. In addition to offering one of the lottery’s most prestigious secondary prizes, a Club Piscine backyard package valued at $8,000, the company actively promoted ticket sales across its digital platforms. The commitment of head office employees also played a role through the “Jeans Fridays” initiative, where team members could wear jeans to the office in exchange for a weekly $1 donation. Together, these efforts helped make a meaningful difference and contributed to a record-breaking fundraising year.
Club Piscine Super Fitness Becomes an Enfant Soleil Certified Company
This year, Club Piscine Super Fitness reached an important milestone by celebrating ten years of partnership with Enfant Soleil. To highlight this longstanding commitment, the company earned the designation of an Enfant Soleil Certified Company, a recognition that reflects its dedication to making a meaningful difference in the lives of children and families in need. Over the years, this philanthropic mission has become a cornerstone of the organization, embodying its values of solidarity, mutual support, and community involvement.
About Operation Enfant Soleil
Opération Enfant Soleil raises funds to support the development of high-quality pediatric care for all sick children in Quebec. Thanks to the funds raised, hundreds of projects are completed each year in major pediatric centres, hospitals, and regional organizations. More than $210 million has been distributed across the province thanks to the generosity of thousands of Quebecers, the support of volunteers, and the dedication of partners.